Haven’t bought name brand Pop-Tarts in years, but have occasionally picked up Toaster 'Betes or whatever the off-brand versions are called.
Noticed a ‘sale’ on the name brand and got conned into buying them. They’re now smaller, have less frosting, and have way less filling. The damn things were so flimsy that two of them snapped trying to take them out of the toaster.
If you get a craving for some nice sugary betes for breakfast, stick to the off-brands. They’re now higher quality than the name brand.
The future is stupid.


either choice too sugary for me, would try a poptart without frosting if was a thing
I mean… unfrosted pop tarts are a thing. The pastry itself is so sweet though that the actual nutritional difference seems pretty minor (something like 5g more of sugar per 2 pack of pop tarts when comparing frosted vs unfrosted strawberry)
The American trick is to dip them in high fructose corn syrup to help wash down the sugar.
You have to have the frosting. There’s so little filling that you can’t taste it, but you need something on the cardboard
They do! They have a strawberry one that doesn’t have frosting and it’s so much better, in my opinion.
https://www.poptarts.com/en_US/products/all-flavors/pop-tarts-unfrosted-strawberry-product.html
Apparently, pop tarts without frosting are a thing… They are probably still really sugary even without the frosting.